Aweber

AWeber Review 2024 – the best email marketing software

AWeber is one of the pioneering email marketing platforms. Founded in Pennsylvania in 1998, it has served a cool one million customers since then and continues to be a significant player in the email marketing industry.

A lot of people love AWeber. Will you be one of them? This AWeber review covers its best features, pros and cons, pricing, and more. I signed up and put the platform to the test.

AWeber Review Summary

AWeber is easy to use from the moment you sign up. You can create beautiful emails and pages quickly with the Smart Designer and the Canva integration. There’s extensive support, from hundreds of templates to how-to guides to live chat and phone assistance. The pricing is affordable, and there’s a free forever plan. You can build as many landing pages as you want to sign up new subscribers and sell products.

👉👉 AWeber is an ideal ESP for anyone who wants a simple solution to send out newsletters and use autoresponders to send a few automated emails. It’s also great for people new to email marketing. If you are looking to get started, you should definitely give it a try.

Get started with AWeber for free here

AWeber Review: Pros and Cons

Pros:

• The Free plan lets you build one landing page.
• More than 600 email templates. Or, you can build your own from your website URL with the Smart Designer.
• 24/7 live chat support even on the free plan and an international telephone help desk.
• Super easy drag and drop editor lets you build emails and landing pages in minutes.
• More than 750 integrations with third-party services.

Cons:

• Automations are a little basic. I’d like to see a visual workflow editor and conditions.
• A dedicated section for segmentation would be useful.

Get started with AWeber for free here

AWeber’s Most Important Features

AWeber makes it easy to send beautiful emails. They focus on email marketing but have a large library of integrations to connect it to your marketing stack. Here are some of their smart features:

• Drag and drop editor: Click and drag content blocks to create flexible layouts.
• Email templates: Choose from 600+ designs to get started. All templates are customizable and optimized for desktop and mobile.
• Smart Designer: Automatically create your own branded templates by pasting in your website’s URL.
• Canva integration: Use Canva’s intuitive graphic designer for free. Create pro-looking graphics and drop them straight into your email template.
• Blog broadcasts: Turn your blog into a newsletter and send it automatically using RSS feeds.
• A/B Split testing: Test up to three versions of the same email to see which gets the best results.
• Landing page builder: Build unlimited landing pages for your sign-up forms. As a bonus, you can link your Stripe to take payments directly on your pages.
• Integrations: AWeber connects to more than 750 third-party apps.
• Customer Support: AWeber offers 24/7 live chat and email support, and a phone helpdesk from 8 AM to 8 PM EST.

AWeber designed the templates, the Smart Designer, and the Canva integration to make it super simple to create on-brand emails, making it good for small businesses, creators, and agencies.

AWeber Review: Detailed Analysis

Ease of Use

AWeber really shines in its user-friendliness. From the moment you sign up, it’s easy to find your way around. Everything is clean, clear, and well laid out. The platform asks about your business goals

and guides you step-by-step in filling out your email marketing strategy.

Sending Emails and Newsletters

AWeber’s main menu is on the left of the screen, where all options for building and sending emails are found under ‘Messages’. AWeber offers more than 600 customizable templates sorted into 17 categories.

The coolest template building option is the Smart Designer, which lets you create your own custom templates from an existing web page in seconds.

Email Editors

AWeber has three types of email editors: a drag-and-drop editor, a plain text editor, and an HTML editor.

Most users will prefer the drag-and-drop editor for its ease of use. AWeber’s editor works with preformatted content blocks called Elements, which can be clicked and dragged into position.

Canva Integration

AWeber’s integration with Canva allows users to create professional graphics easily. You can upload your own images and customize them with Canva’s tools.

Once finished, you can save your designs directly to AWeber.

Blog Broadcast

The Blog Broadcast feature turns your blog into a newsletter, automatically sending your blog posts to subscribers using RSS feeds.

A/B Testing

AWeber lets you A/B test up to three versions of the same email, providing insights into which versions perform best in terms of open rates and click rates.

AMP for Email

Another clever bit of technology AWeber supports is AMP for email.

AWeber supports AMP for email, which allows for interactive emails. This can be useful for activities like filling out forms directly within an email.

AWeber Autoresponder & Automation Features

AWeber pioneered email automation with autoresponders, which send single messages one at a time in response to an action. AWeber’s automations can create simple linear sequences, but they lack advanced conditional logic. Adding tags to contacts is a strong point, as it helps manage and segment subscriber lists.

AWeber Landing Pages & Forms

AWeber lets you build standalone signup forms or landing pages with embedded forms. The landing page builder uses the same drag and drop engine as the email editor, making it easy to use. AWeber offers pre-made templates for landing pages and forms,with customization options for embedded and pop-up forms.

AWeber List Management

Importing contacts into AWeber is straightforward, with options to type in subscriber details, upload a spreadsheet, or use AWeber’s free migration service. AWeber highlights the importance of confirming opt-in, ensuring data protection

List segmentation is available, though advanced email marketers might miss some options.

Reporting and Analytics

AWeber provides three main analytics options: reports by list, ‘QuickStats’ for individual broadcasts and campaigns, and on-page tracking. Reports offer standard metrics like open rates, click rates, and subscriber numbers.

Tracking can also measure traffic and sales generated from emails.

Integrations

AWeber offers over 750 integrations, allowing you to connect with a wide range of third-party services. This opens doors to adding and managing contacts from your CRM, connecting eCommerce platforms, and more. AWeber also connects with Zapier for even more integration options.

Customer Support

AWeber’s customer support is excellent, offering live web chat, telephone support, an online knowledge base, and email support. Live chat is available 24/7, and the help desk is open for calls from 8 AM to 8 PM US Eastern Time. AWeber also offers a free migration service for new users.

Pricing and Plans

AWeber has four pricing plans:

• Free: Up to 500 contacts, 3,000 emails/month, live chat and email support.
• Lite: Starting at $12.50/month for up to 500 contacts, includes unlimited email sends, landing pages, email automation, and eCommerce tools.
• Plus: Starting at $20/month (billed annually) for 500 subscribers, includes unlimited email lists, landing pages, automations, advanced reporting, and analytics.
• Unlimited: $899/month for unlimited subscribers, emails, lists, landing pages, automation, users, and segments, plus personalized account management and advanced features.

AWeber Review Wrap-Up: Is it the Right Newsletter Service For You?

AWeber is a solid email marketing platform for solopreneurs and small businesses. It’s easy to use, affordable, and has great features for creating high-quality emails. Here’s how I score it:

• Ease of Use: 4.25 / 5
• Value for Money: 4.5 / 5
• Editor and Templates: 3.5 / 5
• Functionalities: 4 / 5
• Email Autoresponders: 3.5 / 5
• Customer Service: 4.5 / 5

Total score: 4 / 5

Get started with AWeber for free here

Thank you for reading my review, You can click here and learn how to use Aweber step by step

AWeber Alternatives in 2024

While AWeber is a strong email marketing platform, it might not be the perfect fit for everyone. Depending on your needs, you might find that another service offers features or pricing that better suits your business. Here are some top alternatives to AWeber:

1. Mailchimp

Best for: Beginners and small businesses

Key Features:

• Free plan available for up to 500 contacts.
• Drag-and-drop email builder.
• Advanced audience segmentation.
• Built-in CRM for managing contacts.
• Integrations with eCommerce platforms like Shopify.

Pros:

• Easy to use, with a user-friendly interface.
• Powerful automation tools.
• Detailed analytics and reporting.

Cons:

• Pricing increases significantly as your list grows.
• Limited features on the free plan.

Why choose Mailchimp over AWeber?
Mailchimp is an excellent choice if you’re just starting and want a simple, intuitive interface. It’s also a good option if you want more sophisticated segmentation and automation tools.

2. GetResponse

Best for: Comprehensive marketing solutions

Key Features:

• Email marketing, landing pages, and webinar hosting.
• Marketing automation with a visual workflow builder.
• Conversion funnel feature for creating sales funnels.
• Advanced segmentation and personalization.

Pros:

• All-in-one marketing platform with a wide range of tools.
• Excellent automation features.
• Flexible pricing plans.

Cons:

• Some features, like webinar hosting, are only available on higher plans.
• The interface can be overwhelming for beginners.

Why choose GetResponse over AWeber?
GetResponse is ideal if you’re looking for an all-in-one marketing solution with advanced automation and funnel-building capabilities.

3. ConvertKit

Best for: Bloggers and creators

Key Features:

• Simple and clean email design.
• Powerful tagging and segmentation.
• Visual automation builder for creating email sequences.
• Integrations with eCommerce platforms and membership sites.

Pros:

• Easy to use, especially for non-tech-savvy users.
• Excellent customer support.
• Strong focus on creators, with features tailored to their needs.

Cons:

• Limited template options.
• Can be more expensive compared to other services.

Why choose ConvertKit over AWeber?
ConvertKit is perfect for content creators, bloggers, and small businesses that prioritize ease of use and automation. Its focus on simplicity and tagging makes it a great tool for managing and engaging your audience.

4. ActiveCampaign

Best for: Advanced marketers and larger businesses

Key Features:

• Powerful marketing automation with a visual workflow builder.
• CRM with sales automation.
• Advanced segmentation and personalization options.
• In-depth analytics and reporting.

Pros:

• Highly customizable automation features.
• Strong CRM integration for managing sales.
• Excellent support and onboarding resources.

Cons:

• Steeper learning curve compared to AWeber.
• More expensive, particularly as your list grows.

Why choose ActiveCampaign over AWeber?
ActiveCampaign is the best option for businesses looking for advanced automation and CRM integration. If you need a powerful tool to manage complex marketing and sales processes, ActiveCampaign is worth the investment.

5. Sendinblue

Best for: Budget-conscious businesses and transactional emails

Key Features:

• Affordable pricing with a free plan for up to 300 emails per day.
• Email marketing and SMS campaigns.
• Marketing automation tools.
• Transactional email services.

Pros:

• Competitive pricing, especially for email volume.
• Easy-to-use automation and campaign tools.
• Strong focus on deliverability.

Cons:

• Fewer templates and design options.
• The free plan is limited in terms of features and email sends.

Why choose Sendinblue over AWeber?
Sendinblue is ideal for small to medium-sized businesses that need an affordable solution with robust email and SMS marketing capabilities. It’s also great for those who need reliable transactional email services.

Conclusion

AWeber is a solid choice for many users, but if you’re looking for something different, these alternatives offer unique features that might better meet your needs. Whether you prioritize ease of use, advanced automation, or budget-friendly options, there’s likely an email marketing platform that fits your business goals.

If you’re ready to explore other options, consider starting with a free trial or demo of these platforms to see which one aligns with your needs.

About Md basheer

Md Basheer is a dedicated email marketer with a deep understanding of how to build and nurture profitable email campaigns. With years of hands-on experience, he specializes in creating strategies that convert subscribers into loyal customers. From crafting compelling email content to designing automated workflows, Md Basheer knows how to leverage email marketing to drive business growth.

His expertise extends to various email marketing tools and platforms, enabling him to optimize every aspect of a campaign—from segmentation and personalization to deliverability and analytics. Based in Abuja, Md Basheer combines technical knowledge with a keen sense of audience engagement, ensuring that each email not only reaches the inbox but also resonates with the reader.

Whether it’s boosting open rates or increasing ROI, Md Basheer is passionate about helping businesses unlock the full potential of email marketing.